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⭐️⭐️⭐️⭐️⭐️ If You Are Stuck In the Yo-Yo Diet Cycle This Book is A Must Read.
"This book is a game changer for anyone looking to get out of the diet cycle! So many of us are caught up in diet culture and following rules, and it only leads back to square one (and weight gain). This book is the road to freedom and your healthiest life. It tells you exactly what you need to do to free yourself from diet yo-yo prison FOR GOOD! Don't think twice... READ THIS BOOK!”
We’re Tony and Deanna Schober, founders of Built Daily and creators of the Ideal Body Formula. Born out of our own struggles with dieting and body shame, this work has helped thousands of women heal their relationship with food, body, exercise, and mind.
Tony captured our philosophy in The Ideal Body Formula book, and today Deanna leads the coaching—guiding women in midlife to finally break free from diet culture and feel at home in their bodies again.
After spending a lifetime stuck in Diet Culture’s food and body prison—obsessing over everything I ate and every pound on the scale—I finally figured out how to break free.
I had tried it all: calorie budgeting, macros, points, carb cutting, fasting, metabolic resets… yet nothing ever worked.
I realized the problem wasn’t me—it was that none of those surface-level strategies actually fix what’s broken at the source. More willpower or stricter rules only suppress the struggle temporarily, keeping people trapped for a lifetime.
That’s when I discovered the real way out: addressing the underlying issues with food, body, exercise, and mind. This is how we’ve helped thousands of women naturally reach their healthiest weight, feel confident in their skin, and finally leave Diet Culture behind for good.
If you’re ready to break free and discover the Ideal Body Formula, this book will show you exactly how.